Finding a Great Copywriter
If you want to make money on the internet, you are going to need a website. If you want that site to help you be profitable, it needs to be really well written. Unless you are a skilled copywriter yourself, you will want to engage the services of a copywriter to compose the text for your site. An expert copywriter can help you bring on more cash than you could hope to see if you tried to create the copy yourself. Naturally, not all copywriters are created equal. Some have a lot of talent. Some, on the other hand, aren't talented at all but are trying their hand at writing as someone told them that online writing would be easy. The following are some ways to help you distinguish the good copywriters from the bad copywriters.
Does the copywriter have his or her own site? Any copywriter who wants to create web copy should have a web site that features their biography, a resume, a couple of samples and anything else they want to share. If the copywriter doesn't have his or her own website, how will they help you put up yours? Observe the copy on their web site also. If it is loaded with mistakes this is a terrible sign.
Do you respond favorably as you are reading the copy on the copywriter's website? This is more involved than simply noticing grammar and spelling errors. Does the copy make you feel any type of emotional response? Does it make you feel affection for the writer? Does it make you want to follow up and discover more about the copywriter? Does it make you feel like you have to hire the writer straightaway? Does it make you want to run the other way? Does it cause you to be inflamed? These are all important reactions and you must heed to them.
Do a bit more background search on the copywriter. Seek reviews for the copywriter on third-party sites and forums. It is likely that the only reviews on the copywriter's website are going to be positive ones. Perform a search for the copywriter's name to determine if any reviews or testimonials pop up in places that are not run or that cannot be rigged by the writer. Pay attention to these postings. You must also request the copywriter to provide you a few references. Be sure that you follow up and actually get ahold of those references and obtain an honest opinion from them.
It is crucial to actually go over any samples furnished to you by the writer. Ask for additional samples than are available on the writer's web site. This is particularly pop over here crucial when you're trying to employ a writer who claims to be an expert in a particular subject. If the writing seems like a rewritten Wikipedia article, you need to find someone else.
There arelots of ways to determine whether or not a copywriter is worthy of hiring. You must do some homework and try to find out more about the writer in terms of his or her integrity, reputation and personal character.